Taking a Fresh Look at Blue Apron Holdings, Inc. (APRN)

Blue Apron Holdings, Inc. (APRN) is an interesting player in the Services space, with a focus on Specialty Retail, Other. The stock has been active on the tape, currently trading at $2.77, up from yesterday’s close by 5.73%. Given the stock’s recent action, it seemed like a good time to take a closer look at the company’s recent data.

Fundamental Analysis

Blue Apron Holdings, Inc. (APRN) currently trades with a market capitalization of $580.12 Million. That value represents a market adjusting for revenues that have been falling by -19.67 % on a quarterly year/year basis as of the company’s last quarterly report.

You can get a sense of how sustainable that is by a levered free cash flow of -$228.25 Million over the past twelve months. Generally speaking, earnings are expected to fall in coming quarters. Analysts are forecasting earnings of -$0.17 on a per share basis this quarter. Perhaps, that suggests something about why 0.12% of the outstanding share supply is held by institutional investors.



Technical Analysis

As most professionals know, technical analysis can offer critical insights into what smart money and insiders think about a stock’s prospects going forward. Looking at the stock’s movement on the chart, Blue Apron Holdings, Inc. recorded a 52-week high of $11.00. It is now trading 8.23% off that level. The stock is trading $2.13 its 50-day moving average by -0.64%. The stock carved out a 52-week low down at $1.72.

In recent action, Blue Apron Holdings, Inc. (APRN) has made a move of +38.50% over the past month, which has come on Strong relative transaction volume. Over the trailing year, the stock is underperforming the S&P 500 by 15.08, and it’s gotten there by action that has been less volatile on a day-to-day basis than most other stocks on the exchange. In terms of the mechanics underlying that movement, traders will want to note that the stock is trading on a float of 26.26% with $55.99 Million sitting short, betting on future declines. That suggests something of the likelihood of a short squeeze in shares of APRN.

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